Marketing Awards
The annual CAUCE Marketing Awards recognize excellence in the marketing of university continuing education in Canada.
Submission of Awards PLEASE NOTE: The above forms require the latest version of Adobe Reader. Download it for free at http://www.adobe.com/products/reader/ Previous Marketing Award Winners
Deans and Directors
CAUCE Member Institutions, Affiliate and Professional Members Re: 2011-2012 CAUCE Marketing Awards
Deadline for submission: Monday, March 5, 2012 Greetings from the CAUCE Marketing Awards Committee. The CAUCE Marketing Awards recognize the best marketing practices and initiatives in the field of continuing education. These awards recognize your outstanding marketing efforts and focus attention on the communication aspect of program planning and development. We would like to salute the people who make university continuing education better and we invite you to submit your best marketing work for consideration for the 2012 CAUCE Marketing Awards by Monday, March 5, 2012. Award winners will be recognized and celebrated at the CAUCE Annual Conference, which will be held May 27–30, 2012, in Saskatoon, Saskatchewan. The CAUCE Marketing Awards have evolved over time. In our continuing efforts to promote best marketing practices and the highest standards, we work to ensure that our award categories are reflective of today’s marketing practices. For a full description of these categories, click here. Last year, we invited marketing and advertising industry experts to participate in the final selection process, which provided a fresh perspective in evaluations. This year, we will once again invite industry experts, to encourage objectivity and complement the knowledge of the academic industry. Marketing is a very important part of our business that contributes greatly to the success of our institutions. Whether your marketing objective is to promote awareness, recruit or retain students, or build on your institution’s reputation – we’d love to hear about it. Submit your best work for consideration for the CAUCE Marketing Awards. Please forward this information to anyone in your department who is responsible for marketing and communications, or who has implemented a great marketing idea! If you’re still undecided or would like to speak to someone about the awards program, please contact Marilou Cruz at 416.979.5000, ext. 4670, or m1cruz@ryerson.ca. Sincerely, The 2012 CAUCE Marketing Awards Committee Marilou Cruz, Manager, Marketing and Communications (Chair)
The G. Raymond Chang School of Continuing Education, Ryerson University Belinda Elliott-Bielecki, Manager, Marketing and Promotions
College of Extended Learning, University of New Brunswick Kim Loeb, Program Director, Professional Studies
Division of Continuing Education, University of Winnipeg Peggy Miller, Manager, Marketing and Business Development
Memorial University, Distance Education, Learning and Teaching Support (DELTS) Elena Ouliankina, Director, Marketing and Communications
Continuing Studies, Simon Fraser University Elana Trager, Senior Marketing and Communications Advisor
McGill University, Centre for Continuing Education Susan Burgess, MBA, CMC (CAUCE Executive Committee Liaison)
Director, Management and Professional Programs
Continuing Studies, Simon Fraser University
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